2015 was a big year for ecommerce as retailers found their groove in the online marketplace and fought off international competition. eStar CEO Andrew Buxton gives some insights on some of the trends in store for 2016.

eStar chief executive Andrew Buxton participated in The Register's series exploring the retail industry's smartest moves of the past year. He shares his insights into 2015 and suggests what retailers should be thinking about in the new year.

First published in NZ Business Magazine - October 2015 - Andrew Buxton, eStar CEO, talks with Donovan Jackson an Auckland-based business technology writer.

Fuelled by the runaway popularity of smartphones, mobile commerce is the new frontier for businesses and online transaction providers. Ignore it at your peril. It wasn’t all too long ago that predictions for an explosion in e-commerce were doing the rounds. Today, we take that for granted, with the convenience and speed of online transacting extending to anything from Trade Me to Internet banking and online shopping. It’s become a standard component of life in the digital age.

eStar is pleased to launch a new eCommerce platform for leading children's wear retailer and wholesaler - TexVision.

TexVision is a modern children's fashion brand, designed in Melbourne, Australia. TexVision owns a large range of children's wear labels and has been active in Australia for over 10 years. 

The new site incorporates;

• Responsive design, a wholesale site with customer specific pricing and product categories

• Content, merchandising and customer engagement features including wishlists and product recommendations

Congratulations TexVision!

The eStar team is proud to launch an eCommerce platform for All About a Girl.

Like most things in Christchurch in 2011, the earthquakes changed a lot. As resilient Cantabrians, businesses changed tact. All About a Girl shifted focus from selling giftware to the launch of All About a Girl, a contemporary fashion store. All About a Girl customers can now experience online shopping, 24/7 from the comfort of their own homes.

The new site incorporates;

• Responsive web design enabling customers to shop across all devices

• A fantastic range of the coveted Vassalli label

• Content, merchandising and customer engagement features including wishlists and product reviews

The eStar team is proud to launch a new eCommerce platform for Forcast.  Forcast joins eStar's extensive Client list of Australasia's best fashion brands.  Forcast is a fashion-forward women's wear label, that has evolved into an iconic brand for many who seek sophistication and glamour.